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Auricoste at Le Perpetual: Sharing a Watchmaking Legacy with WCBS

Oct 17
2 min read

Some watches tell far more than the time. They carry a history, a purpose and a spirit of adventure. On Tuesday, October 6, 2026, Hôtel Perpetual welcomed wcbs for a private evening dedicated to Auricoste, at 34 Rue Jean Mermoz in Paris’s 8th arrondissement. A gathering that perfectly reflects the experience we strive to create: a world of fine watchmaking discovered not only through its creations, but also through the people who preserve and share its heritage.


Auricoste: A Watchmaking Legacy Inspired by the Sea

Founded in 1854, Auricoste holds a distinctive place in French watchmaking heritage. Its history is closely intertwined with the French Navy and precision instruments, a world where reliability, legibility and functionality give every design detail its purpose.

Welcoming this historic watchmaking maison to Le Perpetual, at the invitation of wcbs, was an opportunity to explore what makes horology so fascinating. Behind every dial lie design choices, practical functions and the spirit of an era. Behind every watchmaker’s signature is a legacy that continues to inspire new creations.


This first evening set the tone for a series of three exclusive watchmaking gatherings: taking the time to discover the brands, understand their identities and bring their worlds closer to passionate watch enthusiasts.


A Watchmaking Afterwork in Paris, Just Days Before We Love Watches

Organized by wcbs from 7 PM to 9 PM as a private event at Le Perpetual, this gathering took place ahead of the We Love Watches fair, held on October 9 and 10, 2026, at the Maison de la Mutualité in Paris.

Designed for around twenty guests, the intimate format encouraged meaningful connections. A welcoming, personal setting where questions, discoveries and the shared curiosity that brings watch enthusiasts together could take center stage.

With World Watch Day approaching on October 10, the evening brought the passion for fine watchmaking to a place where it naturally belongs.


Le Perpetual: Bringing Watchmaking Culture to Life

Watchmaking is an integral part of Le Perpetual’s identity. Our ambition is to bring this passion to life through exclusive events that connect watch brands, independent creators and enthusiasts.

Welcoming a historic maison such as Auricoste reflects a broader vision: creating a dialogue between watchmaking heritage and fresh perspectives, bringing together established names while shining a spotlight on emerging brands driven by creativity, inspiration and passion.

Our ambition is to establish Le Perpetual as an active part of Paris’s watchmaking community. A place where timepieces spark conversations, stories are passed on and new connections are made.



 
 
 

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