Buci at Hôtel Perpetual: A New Chapter in Parisian Watchmaking

A watch can offer a different way of seeing the world. On Wednesday, 7 October 2026, wcbs hosted a private evening at Hôtel Perpetual dedicated to Buci and its Nouvelle collection. Held in Paris’s 8th arrondissement, the gathering shone a light on a young watch brand whose distinctive vision brings together watchmaking, sensitivity and literary inspiration.

Nouvelle: Buci’s Fresh Perspective on Time

Some brands first catch your eye with a watch, then hold your interest through their vision. Buci belongs to a generation of watchmakers creating a personal universe, recognisable in the smallest details.

With Nouvelle, the Parisian brand deepens its connection with literature. Calligraphic numerals and quill-inspired hands give the dial its distinctive character. Introduced in a launch edition limited to 300 individually numbered pieces, the collection presents the watch as both a precision instrument and a form of expression.

This creative approach resonates with the spirit of Hôtel Perpetual: an appreciation for detail, subtle references and the stories that give objects their character.

An Intimate Evening Organised by wcbs

The second in the series hosted at Perpetual, this evening gathering was organised by wcbs from 7 pm to 9 pm, with a format designed for around twenty guests.

Just days before We Love Watches and World Watch Day, the evening offered an opportunity to explore Buci’s world. The private setting provided space to discover the brand, its inspirations and its approach to watchmaking.

For our hotel, hosting these encounters has particular meaning. They bring watchmakers closer to their audience and give a platform to the entrepreneurial journeys enriching the industry.

Giving Emerging Watch Brands a Platform

We believe the future of watchmaking also takes shape through these encounters: when a young brand shares its vision, an enthusiast discovers a new name, or a conversation sparks the desire to follow a creative journey.

By welcoming wcbs and Buci, Perpetual continues its commitment to supporting a creative, passionate and welcoming watchmaking community. Our ambition is to become a leading Paris address for those who bring this culture to life.

That commitment takes practical form: hosting presentations, opening our spaces to watch communities and helping distinctive brands reach new audiences.

Buci brought its own sensibility to this series of evenings. A thoughtful, personal way of expressing time that felt entirely at home at Perpetual.